Charismatic brand experience : its conception and realization : an enquiry into the role of spaces as a powerful tool inducing brand engagement beyond reason.

Please use this identifier to cite or link to this item: http://hdl.handle.net/20.500.12725/2170

Title:	Charismatic brand experience : its conception and realization : an enquiry into the role of spaces as a powerful tool inducing brand engagement beyond reason.
Authors:	Patel, Toyam
Guide:	Shah, Niraj
Issue Date:	2009
URI:	http://hdl.handle.net/20.500.12725/2170
Appears in Collections:	Thesis (Faculty of Design_UG)

Files in This Item:

File	Size	Format
I TH-0202.pdf Restricted Access	59.13 MB	Adobe PDF	Request a copy

CEPT Repository